There is no more appropriate time than the present to sell gold jewelry. Would you know why? Unless you haven’t heard the news, you have been hiding someplace, or you have been too busy sulking over all of the bleak news about the economy these days to listen to the good news, the price of gold is on a meteoric rise right now, worth well above one thousand dollars per ounce. That’s right, you read correctly: You should be selling gold jewelry right now because it is worth well over one thousand dollars per ounce!Gold has been on a consistent rise over the last ten years, averaging well above twenty percent every year, with the sole exception being a five percent decline in the year 2008. Even in the year 2009, gold has managed to rebound from the global economic recession and climb back up again already, at a 23% increase from year 2008 levels!So what does this mean? It means that despite the cyclical boom and busts, and the rise and decline of the dot coms, the rise and fall of real estate, the decline of the stock market, and the devaluation of the US dollar, all have proven to be extremely volatile investments, the only stable investment through this entire time has been none other than gold.So if you have been holding onto gold for a long time, now would be a good time to cash it in, if you are hard up for some money as a result of this global economic recession that we have just been through.So where should you be selling gold jewelry? To whom should you be selling gold jewelry to? How can we be certain that you redeem the most lucrative value?These are all very good questions. There are two parts to the answer:1. Avoid giving your gold to a retail shop, a pawn-shop, or jewelry exchange. Basically any type of direct-to-consumer retail shop is a poor idea. Why is this the case? This is because these stores are in in business for buying and reselling gold. They wish to buy gold from you for the purpose of of reselling it straight away, and making money in the process. They basically are gold brokerages who are seeking to earn a commission using the classic buy low and sell high strategy. So it is quit obvious, that they would be be faced with tight margins of profit and wouldn’t be able to offer you the price that you would like.2. You ought to be selling your gold directly to a refinery of gold. Why is this the case? Because a refinery of gold does business by procuring gold, melting it, and remanufacturing the gold raw material to other companies. There is no middle man. There is no flipping gold for profit. They can offer a better price for your gold due to the fact that the profit margin in this particular situation is greater. So it makes for a winning solution that satisfies both you and the refinery.Gold remains a solid investment, and has remained so while we have seen the rise and fall of the dot coms, the real estate bubble and burst, the market crash of the year 2008, and the decline of the US dollar. So now is the best time to be selling gold jewelry